Magnetic Fish Tape

The Berkley® 50-pound Digital Fish Scale with attachable tape measure and no-... The Berkley® 50-pound Digital Fish Scale with attachable tape measure and no-tear fish clip allows anglers to quickly measure the weight and length of their catch. more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19 Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Comfortable and easy to use, the water-resistant Berkley Digital Fish Scale ta... Comfortable and easy to use, the water-resistant Berkley Digital Fish Scale takes the work out of weighing big fish. This Berkley scale has an easy-to-read LCD and can store up to 10 weights in memory. Provides averages and combined weight totals;... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19 Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Comfortable and easy to use, the water-resistant Berkley Digital Fish Scale ta... Comfortable and easy to use, the water-resistant Berkley Digital Fish Scale takes the work out of weighing big fish. This Berkley scale has an easy-to-read LCD and can store up to 10 weights in memory. Provides averages and combined weight totals;... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19 Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Gulp! Alive! baits offer the best alternative to live bait ever produced. Sinc... Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catch more fish. Put the bait back in the jar to ReCharge its effectiveness. You don t have... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19 Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Berkley PowerBait makes novice anglers good and good anglers great! Berkley sc... Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more

Berkley Canvas Creel Fish Keeper - With Berkley, everyday anglers will get it ... Berkley Canvas Creel Fish Keeper - With Berkley, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Waterproof lining; Spring-close top; Three snap-close pockets; Breathable mesh side construction;... more

Berkley PowerBait makes novice anglers good and good anglers great! Berkley sc... Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more

Berkley Gulp! Alive! Fish Fry Panfish Bait The next generation in Gulp! techno... Berkley Gulp! Alive! Fish Fry Panfish Bait The next generation in Gulp! technology. Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in... more

The Berkley® Rawler Jig fills a big need for anglers looking to present slow-... The Berkley® Rawler Jig fills a big need for anglers looking to present slow-turn crawler actions with precision casts and ultimate angler control. The head of the Rawler Jig is simple and sleek due to the stainless-steel ball bearing swivel... more

Berkley PowerBait makes novice anglers good and good anglers great! Berkley sc... Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19™ Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Crafted for premium casting performance and lifelike vertical presentations, t... Crafted for premium casting performance and lifelike vertical presentations, the Berkley Fusion19 Hybrid Jighead shakes up the status quo and gets the big strikes you're looking for. This Berkley jighead features 3D eyes and high-definition details... more

Now you can recharge your used Berkley Gulp! and Gulp! Alive! baits with Berkl... Now you can recharge your used Berkley Gulp! and Gulp! Alive! baits with Berkley's Gulp! Alive! Fish Attractant. This handy Recharger uses Berkley's "Magic Gravy" to refresh your used baits, making them more effective. Contains 8 oz. of Berkley's... more

The Berkley® Rawler Jig fills a big need for anglers looking to present slow-... The Berkley® Rawler Jig fills a big need for anglers looking to present slow-turn crawler actions with precision casts and ultimate angler control. The head of the Rawler Jig is simple and sleek due to the stainless-steel ball bearing swivel... more