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What It Is: Immediately illuminate blonde hair with this revitalizing violet s... What It Is: Immediately illuminate blonde hair with this revitalizing violet shampoo that corrects brassiness and yellow tones while brightening natural highlights for hair that is healthier, shinier and lit from within. What It Does: Gently... more

What It Is: A revitalizing violet shampoo corrects brassiness and yellow tones... What It Is: A revitalizing violet shampoo corrects brassiness and yellow tones while brightening natural highlights for hair that is healthier, shinier, lit from within. What It Does: Immediately illuminates blonde and silver hair. Violet pigment... more

What It Is: An ultra-gentle-cleanser cleansing shampoo for color-treated hair ... What It Is: An ultra-gentle-cleanser cleansing shampoo for color-treated hair that intensely moisturizes to preserve color, prevent breakage and protect hair from the elements. What It Does: This refill pouch uses 71% less single-use plastic than... more

What It Is: A conditioner that extends the life of your hair dye while soothin... What It Is: A conditioner that extends the life of your hair dye while soothing color-treated, dry, damaged hair. For those who play with color. What It Does: This refill pouch uses 71% less single-use plastic than the standard bottle while... more