Chasing Cool
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Chasing Cool

Standing Out in Today's Cluttered Marketplace - ISBN: 9780743497091 See Product Details

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Product Details of Chasing Cool

Description

The former creative director and co-CEO of Barneys joins forces with a celebrated twenty-eight-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this entertaining and imminently readable book.

Quick Glance

ISBN: 9780743497091

Author: Gene Pressman

Format: Hardcover

Publisher: Atria Books

Published Date: May 2007

Number of Pages: 248

Fiction: N

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Product Title: Chasing Cool

Lowest Price: $2.40

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