

Standing Out in Today's Cluttered Marketplace - ISBN: 9780743497091 See Product Details
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Description
The former creative director and co-CEO of Barneys joins forces with a celebrated twenty-eight-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this entertaining and imminently readable book.
Quick Glance
ISBN: 9780743497091
Author: Gene Pressman
Format: Hardcover
Publisher: Atria Books
Published Date: May 2007
Number of Pages: 248
Fiction: N
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